Tuesday, September 28, 2010

Formal and Informal Styles of Writing

There are two main styles of English writing, formal and informal. For example, when you write for a job interview or present your assignment to your teacher that is in formal language whereas chatting or emailing your friend often takes place in informal language. The difference between the two is obvious. The writing style depends upon the way we use words to say what we want to say. There is no single style of writing applicable to all the situations. You need to write differently for different situations. For instance, academic and scientific settings differ greatly from the way we write to a friend or close one. Depending upon the occasion, everything including syntax, vocabulary and the tone changes. The difference between formal and informal writing is the difference in the styles of writing.

If we talk about particular differences between formal and informal style of writing then you can use colloquial words/expressions (kids, guy, awesome, a lot, etc.) in informal writing whereas these words are strictly avoided in formal writing. One can use first, second or third person in informal style of writing but usually, one should use third person in formal writing.

In informal style of writing, you can use contractions (can't, won't, shouldn't, etc.), clichés, abbreviated words but in formal style of writing, you will have to use avoid contractions, clichés and abbreviated words completely. Additionally, there is no scope for imperative voice, active voice and short and simpler sentences in formal language but opposite holds true for informal style of writing. These are just some of the differences between formal and informal writing. The truth is both styles are correct but you must use them in proper setting.

Tuesday, August 31, 2010

Sales Letter Writing


It is important to learn sales letter writing. Whether you are in sales and marketing department or into dealing with direct mail campaign, you must learn how to write effective sales letter. A good sales letter can prove critical to your marketing success. The reason why you need to improve sales letter writing is that, most often than not people dealing with sales and marketing aspect have to communicate through letters and emails. In that case, if you possess a good letter writing skills, it can earn you new customers and steady business.

A good sales letter always has a call to action. If you want to improve your skills in sale letter writing then begin with learning good grammar. You must focus on constructing well written sentences. Instead of using fancy words, focus on the basics and on conveying the message in most effective way. Poor grammar can turn off your customers and you will certainly not prefer that.

If you can find a good sales copy writer then try to learn under him. Better still, you can observe his works and take out his lessons and implement in your sales letters. Not everyone is comfortable with writing good sales letter. For such people, sales letter template can prove to be of great help. A sales template can make your work much easier.

A good sales letter can open new doors of opportunities for you. Make the most of this skill and feel proud of this talent of yours.

Friday, July 30, 2010

Tips for Letter-Writing

Though we live in the era of emails and online communication, the importance of letter can never be neglected. Letter writing is an art and it has tremendous impact. No matter, how advance we become, letter writing will remain an important part of personal as well as professional spheres. If we talk in terms of professional spheres, business deals, affairs, letters, cover or negotiation letters etc are very important and ideally handled through letter writing instead of emails.

It is not really hard to master letter writing. This article will talk about some of the important tips for letter writing. First of all, you should plan the content of the letter. Communication becomes effective if you have certain ideas about the content of the letter. All the points in the letter should be detailed and well articulated. Letter must be readable.


A letter must not have any spelling mistakes. The address and name of the receiver must be spelled properly. If you are writing a business letter or a cover letter, always use formal language. However, you can be slightly informal while drafting sales letter. You have complete liberty when it comes to writing personal letter. You must focus on selecting appropriate tone for the letter.

A letter should always have a personal touch. It makes the reader feel more comfortable. The letter should be more in the mould of a personal conversation. Try to make your points in least number of words. Make effective use of modern day writing techniques like bullets, headlines, parentheses, bold and italics features etc. a good letter can have wonderful effect on you and your business relationships.

Friday, May 14, 2010

parts of a letter

Letters are of different types. Learning to write a letter can be difficult because it demands skills and proficiency. Writing a personal letter can be easy because here, one does not need to follow any procedures.

Writing a letter to family members, friends, relatives etc can be relatively easier but if one has to write a business letter or a cover letter or complaint letter etc then, that will require following certain procedures. To develop letter writing skills, one needs to learn what different types of letters are and how to learn to write each one of them.

There are certain essential parts of any letter:

The Heading (Name and Address)
Date
Inside Address (for business letters only)
The Greeting (Dear, Hi, Respected etc)
The Body (including introductory paragraph)
The Closing (Yours Truly, Sincerely etc)
Your Signature

These are some of the usual parts of any letter. One needs to follow this order to write an effective letter. Acquiring letter writing skills is so very imperative in today’s’ world where communication holds the keys for most of our problems and solutions. Compared to an email, letter gives more of a personal feeling. It is important for professionals to have appropriate skills of letter writing.

It cannot be learned in one day but regular learning and practicing is the key. The more you practice, better will be your writing skills. The benefits of letter writing skills are not just restricted to personal and professional well-being. It also helps in fostering close relationships, improved communication skills and enhanced self-confidence.

Letter writing introduction

Letter writing is a beautiful art. Like other forms of art, it requires practice, knowledge, willingness and ability to express yourself to master the wonderful art of letter writing. Very few mediums are as effective as writing a letter when it comes to putting across your thoughts and feelings.

It is a highly personalised form of expression that helps in better communication. Humans have always resorted to letter writing since ancient times. The medium and the tools have changed yet it is one of the purest and simplest forms of expression even today. Now, people prefer to interact through emails and cell phones and letter writing has been relegated in preferred communication tools. But in spite of modern technology onslaught, letter writing has an old world charm associated with it which will never fade away.